Lolo Kids

Overview

Lolo is an Arabic app for children aged about 3 to 9, with cartoon series, stories, educational games and activities and no ads. Families pay by monthly or yearly subscription, and the company also sells access to schools.

• More than 4,200 minutes of cartoons, 3,000 learning activities and 80 games, according to the pitch.
• EGP 4.5 million in sales so far in 2026, up from EGP 3 million in 2025, from about 13,000 paying families and some 17,000 school subscriptions.
• A yearly plan costs EGP 1,000, and about 60% of subscribers choose it.

The pitch

In Season 5, Episode 4, Ahmed Kadah asked for EGP 15 million for 25%, which values Lolo at EGP 60 million. He said he started the app about three years ago after noticing that the videos his two daughters watched online were random and full of ads, and that he could not find enough safe content in Arabic. He put sales at EGP 4.5 million so far this year and EGP 3 million last year, quoted a 60% net margin, and said he expects to close 2026 at EGP 15 million once school contracts come in. Most content is in Modern Standard Arabic, about half the users are outside Egypt, and he wants the money for a production studio. The sharks liked the content, and Hala El-Kasem and Mohamed Farouk suggested content for children with ADHD, but Ayman Abbas called the valuation far too high. Ahmed Tarek Khalil initially offered EGP 3 million for 30%, with three years of studio support. The negotiation raised the cash investment to EGP 5 million, alongside EGP 10 million in studio and production support over three years, for 30%. The equity could fall to 25% if agreed performance targets are met. Ahmed confirmed after the pitch that he had secured a deal. The recorded investment amount is the EGP 5 million cash portion; the production support is additional.

Services & products

• Cartoon series and storiesOriginal Arabic series and stories built around the company's own characters, including Lolo.
• Games and activitiesLearning games, drawing, coding and craft activities for early years.
• Parent reportsParents can see which sections each child uses most.
• School subscriptionsGroup access sold to schools in Egypt and the Gulf.

Team and investors

• Ahmed KadahFounder of Lolo Kids
• Ahmed Tarek KhalilInvestor · 30 deals

After the show

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