Season 4
Callista
كاليستا
Callista is an Egyptian women's clothing brand built around casual, comfortable everyday wear.
Watch the pitchThe founders asked
Unknown
The deal
Deal
Ahmed Tarek Khalil and Ayman AbbasEquity: not disclosed
In short: Callista pitched in Season 4. They walked away with a deal with Ahmed Tarek Khalil and Ayman Abbas.
Overview
Callista is an Egyptian women's clothing brand built around casual, comfortable everyday wear. It targets women who want relaxed, wearable pieces without paying premium prices, and it stands out for good-quality fabrics relative to its price point and for a varied range of designs. Its line spans everyday tops and dresses to colourful, flowy summer pieces such as beach cover-ups, and Cairo lifestyle guides have featured it among local brands. On Shark Tank Egypt, Ahmed Tarek Khalil and Ayman Abbas invested in it together.
The pitch
Callista came to Shark Tank Egypt in Season 4 pitching an affordable women's casual-wear brand whose edge is quality fabrics for the price and a wide variety of designs. The pitch convinced two sharks: Ahmed Tarek Khalil and Ayman Abbas teamed up to invest together, closing a deal on the show. The exact amount and equity were not published in the sources found.
Services & products
- Everyday casual wearComfortable tops, blouses and basics designed for daily wear at accessible prices.
- DressesRelaxed dresses suited to casual outings as well as dressier occasions.
- Summer & beachwearColourful, flowy summer pieces such as beach cover-ups, featured by Cairo style guides.
- Trousers & skirtsComfortable bottoms that pair easily with the brand's tops and blouses.
Team and investors
After the show
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Frequently asked questions
What is Callista?
Callista is an Egyptian women's clothing brand built around casual, comfortable everyday wear. It targets women who want relaxed, wearable pieces without paying premium prices, and it stands out for good-quality fabrics relative to its price point and for a varied range of designs. Its line spans everyday tops and dresses to colourful, flowy summer pieces such as beach cover-ups, and Cairo lifestyle guides have featured it among local brands. On Shark Tank Egypt, Ahmed Tarek Khalil and Ayman Abbas invested in it together.
When did Callista appear on Shark Tank Egypt?
In Season 4 (2025-2026).
Did Callista get a deal on Shark Tank Egypt?
Yes, with Ahmed Tarek Khalil and Ayman Abbas.
Which shark invested in Callista?
Ahmed Tarek Khalil and Ayman Abbas.
What does Callista offer?
Everyday casual wear, Dresses, Summer & beachwear and Trousers & skirts.
More questions (4)
Where is Callista based and when was it founded?
Callista is based in Cairo, Egypt.
Where can I watch Callista's pitch?
The pitch from Season 4 is on YouTube: youtube.com/watch?v=SszSyqiQJNc
Which sharks did Callista pitch to?
The Season 4 panel: Ahmed El Sewedy, Mohamed Farouk, Mohamed Ismail Mansour, Abdallah Sallam, Ayman Abbas, Dina Ghabbour, Ahmed Tarek Khalil, Hilda Louca, Bishoy Azmy, Hala El-Kasem, Noor Sweid, Hend Sabry, Aya Abdel Raouf and Mounaz Abdel Raouf.
What sector is Callista in?
Fashion. 19 other Fashion startups pitched on the show. Details →
Rating & comments
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