Season 5, episode 5
Welltra
Welltra develops software that uses a camera to estimate vital signs from changes in facial skin colour.
The founders asked
25M EGP
for 50% · valuation 50M EGP
The deal
25M EGP
Ahmed Tarek KhalilEquity: 50%
In short: Welltra pitched in Season 5, episode 5. The founders asked for 25M EGP for 50%, valuing the company at 50M EGP. They walked away with a deal with Ahmed Tarek Khalil: 25M EGP for 50%.
Overview
Welltra develops software that uses a camera to estimate vital signs from changes in facial skin colour. Its products include a mobile app, the Ru’ya smart mirror and tools for businesses to add the technology to their products. The app is intended for general fitness and wellness. It is not a diagnostic product.
- Available on Google Play and the Apple App Store, published by ABKO GROUP LLC.
- The app uses the device’s front camera and keeps measurement results for viewing trends, according to its listings.
- Egypt’s Healthcare Authority reported an agreement with Welltra on digital health and training in November 2025.
The pitch
In Season 5, Episode 5, Welltra asked for EGP 25 million for 50%. The team accepted Ahmed Tarek Khalil's offer of EGP 25 million for 50%. The agreement also includes a 5% stake in the US holding company, spread over four years.
Services & products
- Wellness appCamera-based estimates of indicators such as heart rate and breathing rate, with measurement history and wellness scores.
- Ru’ya smart mirrorA mirror that incorporates Welltra’s contactless monitoring software.
- Software integrationsMobile and web development kits for incorporating Welltra’s technology into other products.
Team and investors
After the show
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Frequently asked questions
What is Welltra?
Welltra develops software that uses a camera to estimate vital signs from changes in facial skin colour. Its products include a mobile app, the Ru’ya smart mirror and tools for businesses to add the technology to their products. The app is intended for general fitness and wellness. It is not a diagnostic product.
Who founded Welltra?
Welltra was founded by Anees Abdullateef and Omar Abdullateef.
When did Welltra appear on Shark Tank Egypt?
In Season 5, episode 5 (2026).
How much did Welltra ask for on Shark Tank Egypt?
25M EGP for 50%, valuing the company at 50M EGP.
Did Welltra get a deal on Shark Tank Egypt?
Yes, with Ahmed Tarek Khalil: 25M EGP for 50%.
More questions (10)
Which shark invested in Welltra?
Ahmed Tarek Khalil. Details →
What is Welltra's valuation on Shark Tank Egypt?
The final deal valued Welltra at 50M EGP, against 50M EGP in the founders' ask.
What does Welltra offer?
Wellness app, Ru’ya smart mirror and Software integrations.
Where is Welltra based and when was it founded?
Founded in 2023.
What is Welltra's website and social media?
Website: welltra.ai. On Instagram and LinkedIn; links are on this page.
How much equity did Welltra give up on Shark Tank Egypt?
50%, against the 50% offered in the pitch.
Did Welltra get what it asked for on Shark Tank Egypt?
Yes, the deal closed on the original terms: 25M EGP for 50%.
Which episode of Shark Tank Egypt was Welltra in?
Season 5, episode 5. Also in that episode: E-stebdal and Bouga. Details →
Which sharks did Welltra pitch to?
The Season 5 panel: Ayman Abbas, Mohamed Farouk, Abdallah Sallam, Ahmed Tarek Khalil, Dina Ghabbour and Hala El-Kasem.
What sector is Welltra in?
Health. 13 other Health startups in this directory. Details →
Rating & comments
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