
Season 4, episode 10
The Mat Homes
ذا مات هومز
The Mat Homes is an Egyptian home-decor brand founded by Mohamed Nowair and Farah Alaa that reimagines the humble doormat.
Watch the pitchThe founders asked
2.5M EGP
for 10% · valuation 25M EGP
In short: The Mat Homes pitched in Season 4, episode 10. The founders asked for 2.5M EGP for 10%, valuing the company at 25M EGP. No public source confirms the outcome yet.
Overview
The Mat Homes is an Egyptian home-decor brand founded by Mohamed Nowair and Farah Alaa that reimagines the humble doormat. Rather than treating it as a purely functional item, The Mat designs doormats as decorative pieces that let homeowners show off their personality right at the front door. Starting with just EGP 15,000 in capital, the founders grew the business to around EGP 28 million in sales over five years.
The pitch
Mohamed Nowair and Farah Alaa pitched The Mat Homes in Season 4, asking for EGP 2.5 million in exchange for 10% of the company. They built their case on strong bootstrapped traction: from EGP 15,000 in starting capital to roughly EGP 28 million in sales over five years. Ayman Abbas was openly enthusiastic about the brand.
Team
After the show
No sourced news since the episode. Know something? Add it with a source.
Frequently asked questions
What is The Mat Homes?
The Mat Homes is an Egyptian home-decor brand founded by Mohamed Nowair and Farah Alaa that reimagines the humble doormat. Rather than treating it as a purely functional item, The Mat designs doormats as decorative pieces that let homeowners show off their personality right at the front door. Starting with just EGP 15,000 in capital, the founders grew the business to around EGP 28 million in sales over five years.
Who founded The Mat Homes?
The Mat Homes was founded by Mohamed Nowair and Farah Alaa, who pitched it on Shark Tank Egypt.
When did The Mat Homes appear on Shark Tank Egypt?
In Season 4, episode 10 (2025-2026).
How much did The Mat Homes ask for on Shark Tank Egypt?
2.5M EGP for 10%, valuing the company at 25M EGP.
Did The Mat Homes get a deal on Shark Tank Egypt?
The outcome of the pitch isn't recorded in this directory yet.
More questions (5)
What is The Mat Homes's website and social media?
Website: themathomes.com. On Facebook and Instagram; links are on this page.
Where can I watch The Mat Homes's pitch?
The pitch from Season 4, episode 10 is on YouTube: youtube.com/watch?v=k5g5c4wkBCU
Which episode of Shark Tank Egypt was The Mat Homes in?
Season 4, episode 10. Also in that episode: EISAC Automation and Camli Beauty. Details →
Which sharks did The Mat Homes pitch to?
The Season 4 panel: Ahmed El Sewedy, Mohamed Farouk, Mohamed Ismail Mansour, Abdallah Sallam, Ayman Abbas, Dina Ghabbour, Ahmed Tarek Khalil, Hilda Louca, Bishoy Azmy, Hala El-Kasem, Noor Sweid, Hend Sabry, Aya Abdel Raouf and Mounaz Abdel Raouf.
What sector is The Mat Homes in?
Home. 21 other Home startups pitched on the show. Details →




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