Season 4, episode 6
Haxel
هاكسل
Haxel is an Egyptian sportswear brand that bills itself as the first running shoe manufactured entirely in Egypt.
Watch the pitchThe founders asked
4M EGP
for 20% · valuation 20M EGP
In short: Haxel pitched in Season 4, episode 6. The founders asked for 4M EGP for 20%, valuing the company at 20M EGP. They walked away with a deal with Aya Abdel Raouf and Mounaz Abdel Raouf: 4M EGP for 30%.
Overview
Haxel is an Egyptian sportswear brand that bills itself as the first running shoe manufactured entirely in Egypt. It was created for local runners who usually have to rely on imported international brands, offering a home-grown alternative built to compete with global sportswear giants on comfort and quality. By designing and producing its shoes locally, Haxel aims to prove that Egyptian manufacturing can deliver performance footwear, and it brought that ambition to Shark Tank Egypt in Season 4.
The pitch
Founders Hussein and Hamouda pitched Haxel in Season 4 as Egypt's first fully locally manufactured running shoe, built to take on global sportswear giants. They asked for EGP 4M in exchange for 20% of the company, and the brand caught the sharks' attention from the start. The episode featured OKHTEIN co-founders Aya and Mounaz Abdel Raouf as guest sharks; Haxel left with an investment from Okhtein.
Services & products
- Egyptian-made running shoesRunning shoes designed and manufactured entirely in Egypt as a local alternative to imported brands.
- Performance-focused designFootwear built to rival global sportswear brands on comfort and quality for everyday runners.
Team and investors
After the show
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Frequently asked questions
What is Haxel?
Haxel is an Egyptian sportswear brand that bills itself as the first running shoe manufactured entirely in Egypt. It was created for local runners who usually have to rely on imported international brands, offering a home-grown alternative built to compete with global sportswear giants on comfort and quality. By designing and producing its shoes locally, Haxel aims to prove that Egyptian manufacturing can deliver performance footwear, and it brought that ambition to Shark Tank Egypt in Season 4.
Who founded Haxel?
Haxel was founded by Hussein and Hamouda, who pitched it on Shark Tank Egypt.
When did Haxel appear on Shark Tank Egypt?
In Season 4, episode 6 (2025-2026).
How much did Haxel ask for on Shark Tank Egypt?
4M EGP for 20%, valuing the company at 20M EGP.
Did Haxel get a deal on Shark Tank Egypt?
Yes, with Aya Abdel Raouf and Mounaz Abdel Raouf: 4M EGP for 30%.
More questions (10)
Which shark invested in Haxel?
Aya Abdel Raouf and Mounaz Abdel Raouf.
What is Haxel's valuation on Shark Tank Egypt?
The final deal valued Haxel at 13.3M EGP, against 20M EGP in the founders' ask.
What does Haxel offer?
Egyptian-made running shoes and Performance-focused design.
What is Haxel's website and social media?
Website: haxel.me. On Instagram and Facebook; links are on this page.
Where can I watch Haxel's pitch?
The pitch from Season 4, episode 6 is on YouTube: youtube.com/watch?v=sR1q2_1965Y
How much equity did Haxel give up on Shark Tank Egypt?
30%, against the 20% offered in the pitch.
Did Haxel get what it asked for on Shark Tank Egypt?
It asked for 4M EGP for 20% and closed at 4M EGP for 30%, so the valuation went from 20M EGP to 13.3M EGP.
Which episode of Shark Tank Egypt was Haxel in?
Season 4, episode 6. Also in that episode: Mavericks and Baby Star. Details →
Which sharks did Haxel pitch to?
The Season 4 panel: Ahmed El Sewedy, Mohamed Farouk, Mohamed Ismail Mansour, Abdallah Sallam, Ayman Abbas, Dina Ghabbour, Ahmed Tarek Khalil, Hilda Louca, Bishoy Azmy, Hala El-Kasem, Noor Sweid, Hend Sabry, Aya Abdel Raouf and Mounaz Abdel Raouf.
What sector is Haxel in?
Sports. 6 other Sports startups pitched on the show. Details →
Rating & comments
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