Season 3, episode 10
Euphoria Denims
يوفوريا دنيمز
Euphoria Denims is an Egyptian brand of 100% cotton jeans offered in 11 sizes, known for inclusive sizing.
Watch the pitchThe founders asked
3M EGP
for 20% · valuation 15M EGP
The deal
3M EGP
Ayman Abbas and Mohamed Ismail MansourEquity: 40%
In short: Euphoria Denims pitched in Season 3, episode 10. The founders asked for 3M EGP for 20%, valuing the company at 15M EGP. They walked away with a deal with Ayman Abbas and Mohamed Ismail Mansour: 3M EGP for 40%.
Overview
Euphoria Denims is an Egyptian brand of 100% cotton jeans offered in 11 sizes, known for inclusive sizing. Launched in 2024, it went viral on TikTok with its plus-size collection of basic jeans, which runs up to EU size 54, with tops and sets up to 4XL, alongside coloured and statement designs. It sells mainly through Instagram and online. Founder Nada Amin asked for EGP 3 million for 20% and closed a deal with Ayman Abbas and Mohamed Mansour for EGP 3 million in exchange for 40%.
The pitch
Team and investors
After the show
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Frequently asked questions
What is Euphoria Denims?
Euphoria Denims is an Egyptian brand of 100% cotton jeans offered in 11 sizes, known for inclusive sizing. Launched in 2024, it went viral on TikTok with its plus-size collection of basic jeans, which runs up to EU size 54, with tops and sets up to 4XL, alongside coloured and statement designs. It sells mainly through Instagram and online. Founder Nada Amin asked for EGP 3 million for 20% and closed a deal with Ayman Abbas and Mohamed Mansour for EGP 3 million in exchange for 40%.
Who founded Euphoria Denims?
Euphoria Denims was founded by Nada Amin, who pitched it on Shark Tank Egypt.
When did Euphoria Denims appear on Shark Tank Egypt?
In Season 3, episode 10 (2024-2025).
How much did Euphoria Denims ask for on Shark Tank Egypt?
3M EGP for 20%, valuing the company at 15M EGP.
Did Euphoria Denims get a deal on Shark Tank Egypt?
Yes, with Ayman Abbas and Mohamed Ismail Mansour: 3M EGP for 40%.
More questions (10)
Which shark invested in Euphoria Denims?
Ayman Abbas and Mohamed Ismail Mansour.
What is Euphoria Denims's valuation on Shark Tank Egypt?
The final deal valued Euphoria Denims at 7.5M EGP, against 15M EGP in the founders' ask.
Where is Euphoria Denims based and when was it founded?
Founded in 2024.
What is Euphoria Denims's website and social media?
On Instagram; links are on this page.
Where can I watch Euphoria Denims's pitch?
The pitch from Season 3, episode 10 is on YouTube: youtube.com/watch?v=SAfTr28V19g
How much equity did Euphoria Denims give up on Shark Tank Egypt?
40%, against the 20% offered in the pitch.
Did Euphoria Denims get what it asked for on Shark Tank Egypt?
It asked for 3M EGP for 20% and closed at 3M EGP for 40%, so the valuation went from 15M EGP to 7.5M EGP.
Which episode of Shark Tank Egypt was Euphoria Denims in?
Season 3, episode 10. Also in that episode: tab. Details →
Which sharks did Euphoria Denims pitch to?
The Season 3 panel: Ahmed El Sewedy, Mohamed Farouk, Mohamed Ismail Mansour, Abdallah Sallam, Ayman Abbas, Dina Ghabbour, Ahmed Tarek Khalil, Yasseen Mansour, Mona Ataya and Noor Sweid.
What sector is Euphoria Denims in?
Fashion. 19 other Fashion startups pitched on the show. Details →
Rating & comments
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